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"AEROCONCEPTION" Développement industriel d’un produit en aérosol
Objective : Study the technical management of a spray product launch, by listing all the right questions we must ask ourselves about: the choice and definition of the can, the choice of the valve and the spray cap, the choice of propellant, the management of the decoration chain, development coordination, etc. The specific qualities of aerosol packaging and thus the reasons for choosing such packaging will also be covered.
Target : everyone involved in the design of new spray products: marketing, packaging and development engineers at brand owners’ and sub-contractors’, marketing people and product engineers at suppliers’. Participants must already have sound experience in their jobs. They will be interactively guided by leading experts in our industry through the complex process of developing a new spray product.
Length : 1 day (8 hours) according to the provisional programme below.
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10 Septembre 2008, in Paris.
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8:30 - 8:45am |
Opening – Course presentation – Reminder of objectives
Henri-Marc de MONTALEMBERT (Secretary General of the CFA) |
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8:45 – 9:00am |
Round table presentation of each attendee |
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9:00 – 9:30am |
- Organisation in groups
- Distribution of the marketing briefs |
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9:30 – 9:45am |
- General presentation of project management
- Presentation of the 1st detailed brief, on the theme of developing packaging items. |
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9:45 – 10:45am |
- Work in groups on the simplified brief.
The instructors will be on hand to help the groups and make sure they ask the right questions
- Feedback |
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10:45 – 11:00am |
Break |
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11:00 – 12:30 |
- Work in groups on the detailed development brief
- Feedback |
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12:30 – 14:30pm |
Lunch |
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14:30 – 16:30pm |
Work in groups on the detailed manufacturing process brief (packaging items, propellants and the finished product). |
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16:30pm |
End of the course |
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INFORMATION :
Comité Français des Aérosols
Tél. : +33 (0)1 42 43 19 90
mail : christiane.benet@wanadoo.fr |
